Tuesday, May 7, 2013
Global research institute RECMA has named OMD Worldwide the number one ranked global media network in its 12th annual Compitches Report. This report evaluates the competitive pitch success rate of all global media agencies across 46 countries.
Earlier this year, in January, OMD earned its third consecutive number one ranking from RECMA, this time for the Network Diagnostic Report which measures effectiveness, creativity and business performance across 14 variables. Additionally, in July 2012 RECMA ranked OMD the largest global media agency by billings, with 10.7 percent of market share.
These accolades are an acknowledgement of our great work and position OMD as chief player in today's highly competitive communications landscape. It's also very clear that our commitment to creativity and innovation is fueling our new business success as well as many other performance indicators measured by RECMA including effectiveness, the single most important one for all our clients. The Effie's ranking also confirms our global leadership in effectiveness.
Mainardo de Nardis